TOURiBOOST STAKEHOLDER WORKSHOP

Perleas Mansion, a designated monument of the Genoese Period in Chios, Greece.

Drafting the Banner

The President, Mrs Markella Chouli, has the pleasure to invite the local stakeholders.

Part 1

Part 2

Miss Katiana Chouli, supervising the last details

Stakeholders believe:

It is about the part of Chios that is more touristically developed and closer connected to mastiha, inserted in the UNESCO list for intangible cultural heritage. Also the Castle of Chios, as in its today form is derives from the Genoese and Venetian occupation of the island. Meaning that the whole makes a unique medieval ensemble in the Mediterranean, connected to the global commerce of Mastiha as practiced by the Genoese. Nea Moni in Chios makes the preceding Byzantine period visible and thus it makes the connection between the two worlds.

Stakeholders believe:

The problem is how to ensure visitor flows to the island as there are no charter flights in the summer and the refugee influx has worsened the situation, thus less tourists than before are visiting the island.

In regards to the cognitive-emotional aspect of the visit there is a lot to be done from the part of the authorities and there are many authorities involved with this task with somehow overlapping responsibilities. This makes the task more complicated.

Stakeholders evaluate: Up to now, isolated assets were put together because of natural beauty; landscape values and aesthetics; proximity to other more famous assets; gastronomy, events and activities. However this fragmented approach has disabled visitors understand, value and appreciate the island’s history and culture. Stakeholders find this attempt, to let via multimedia storytelling the past emerge very compelling and promising.

Mastiha, the tears of the tree.

Invaluable gift of nature.

All mastic villages are fortified against piracy and other risks. The central tower is the last line of defense and the place where the soldiers live. The valuable product was kept in the tower and guarded by the soldiers.

The medieval mastic grower's house is two storey. In the lower part were the animals kept. In the upper part was the living room of the family.

The Monastery of Nea Moni of Chios and the mastic are UNESCO listed. The Stakeholders are concerned who TOURiBOOST will deal with UNESCO monuments

The MOOC, the TOURiBOOST Massive Online Course; the Local Attraction Plan and the Tourism Planning Toolkit are the "weapons" of TOURiBOOST. Dr. Dorothea Papathanasiou-Zuhrt has briefly presented the concept behind them.

A lot has been said about "storytelling" in tourism. But how to create compelling stories and how to approach young audiences and foreign visitors? Stakeholders put forward these questions to the TOURiBOOST partners.

The TOURiBOOST eBOOK is a story telling platform available to all at the Appstore and Google Play.

The TOURiBOOST eBOOK contents are composed against multiple scientific criteria

Experts will allow the TOURiBOOST eBOOK in Chios, Greece t come to life with compelling stories and interactive elements.